Let me start with a confession. I hate twitter! I know, blogger’s blaspheme! But twitter stresses me out. Firstly, because I ramble on too much and can never fit in what I want to say in 120 characters. Stop restricting my flow! Secondly it moves so fast. I tried to join a twitter party once and I thought my head was going to explode. Another time I left just at the start of a conversation to have a shower. When I came out I had 100 notifications and couldn’t work out who was replying to what!
I have nothing against you if you love twitter. I think we all have our favourite social media platform, and for me it will always be facebook. But twitter helps my business.
So why do I auto schedule on twitter?
1 The Lifespan of a Tweet
The Lifespan of a tweet is around 18 minutes. That’s a very small window on a fast moving platform with a lot of noise. You’ve put time and effort into the blog post you have written and it deserves attention for more that 18 minutes. I’m not saying you should tweet the same thing every 18 minutes. But tweeting something once is not going to maximise how many people read your post.
2 To Save Time
I have two kids, blog posts to write, emails to answer and a house to clean. I don’t have time to drop everything to send a tweet. Instead I make best use of my time by scheduling my tweets when I want them to go out. It saves a whole lot of stress.
3 It Drives Traffic
A post is for life, not just for Christmas! Okay seasonal posts may just be for Christmas, but my point is that a post you wrote a year ago can still generate traffic to your blog by auto scheduling tweets. In fact twitter is one of my biggest traffic referrers, which for me is proof enough that auto scheduling on twitter works.
4 Delivering For my Clients
My clients want as much exposure as possible, and I plan on delivering them that so they will work with me again. Rather than rushing my tweets because I’ve dropped everything to send one for a client, I schedule them so I can take the time to make sure I get it right.
5 It’s The Advice From the Pros
And that’s good enough for me.
I understand if you don’t like auto scheduled tweets. We all have our own opinions. I totally get it if you just scroll on by when you see an auto tweet. That’s your prerogative. But what offends me is the posts I have seen in forums where bloggers are so offended by auto tweets that they unfollow anyone who does them.
Hopefully from my reasons above you will understand why I auto schedule tweets. I love my blog, I love writing, and I love the fact that I am able to make money from something I love that fits in with family life. So I get offended when someone unfollows purely because of auto tweeting because it goes against the supportive nature of the blogging community that I love. It feels like someone is begrudging me making a living from my blog. And I absolutely need to auto schedule tweets to do that.
So please don’t call people out for auto scheduling on twitter. It’s fine if you don’t like it and don’t want to do it, but understand why they do it. I can assure you, they don’t do it just to annoy you.
I use Social Oomph to schedule my tweets.
And if you can’t take my word for it, check out the advice on twitter from some fantastic Bloggers:
- How I more than doubled by blog traffic in one simple step – Sparkles & Stretchmarks
- How to grow Your twitter Followers – Motherhood: The Real Deal
- Social Oomph Video Tutorial – You Baby Me Mummy
- How to run a successful giveaway on twitter – Cuddle Fairy
And a bit of lightheartedness to end, with this fantastic post that always makes me giggle…
- Social Media Speed Dating – This Mums Life
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